Augmented Reality Innovation Lab
Innovating Since 2015

ABOUT
ALTERNATIVE VR

Founded by visionary Gerald Ferreira, we are an innovative leader in virtual and augmented reality technologies, shaping the future of digital engagement.

Augmented Reality Leadership and Innovation

A Part of
Global Innovation

As part of the esteemed Virtual Reality South Africa group, Alternative VR stands at the forefront of immersive technology development.

Our passion for VR and AR drives us to develop applications that not only entertain but also profoundly impact how we work, learn, and connect globally. We believe in the transformative power of spatial computing.

Redefining boundaries of imagination.
Our Purpose

Mission & Vision

01

Educate and Empower

We are committed to educating South Africans about the vast potentials of VR and AR technologies. By developing essential skills in these areas, we aim to transform consumers into creators, ready to contribute actively to the global digital economy.

02

Global Competitiveness

We strive to build trust in the transformative powers of augmented and virtual reality. Our goal is for South Africa to compete on a global scale, leveraging VR and AR as tools for innovation and economic advancement.

Trust Building

Trust is the cornerstone of any technology adoption, fostered through transparency and reliability.

Education

Devoted to advancing public knowledge and understanding of VR and AR technologies.

Innovation

Enabling South Africans to become global players in the digital economy through cutting-edge technology.

The Portfolio

What We Offer

A comprehensive ecosystem of spatial solutions engineered for impact and results.

VR Services

Immersive virtual environments for training, gaming, and business exploration.

  • VR Game Development
  • VR Training Simulations
  • VR Product Demos
  • VR Event Experiences

AR Services

Augmenting reality to enhance marketing, retail, and technical manuals.

  • AR Mobile Applications
  • AR for Retail
  • Interactive Marketing
  • AR Manuals and Guides

360° Video & Tours

Photorealistic 360° media and interactive tours for hospitality and beyond.

  • 360° Filming and Production
  • 360° Live Streaming
  • Hospitality Virtual Tours
  • Museum and Gallery Tours
Verified Portfolio

FlagshipSuccess

Our expertise spans the most demanding industries. We pride ourselves on having collaborated with leading entities in the financial, agricultural, and mining sectors.

From developing mission-critical training simulations for Glencore to crafting customer engagement tools, our legacy is built on data-driven strategic insight.

250+

Commercial
Deployments

10+

Industry
Sectors Served

Verified Deployments
GlencoreStandard BankMahindraAfrican Bank
DSTV
DSTV

DSTV

Precision AR Analytics
Agri-Tech Solutions

Precision AR Analytics

Immersive AR Experience
Project Launchpad

Ready to Augment
Your Business?

Let's build a spatial experience that transforms how your customers interact with reality.